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Tuesday 05 November 2013

Webtec harmonises branding worldwide

On the 5th November 2013, after years of operating with different names in Europe and North America, the company harmonised its branding worldwide to 'Webtec' and launched a new website www.webtec.com that is available in six languages. For years, customers in need of reliable hydraulic test equipment and control valves have turned to Webtec Products for solutions they can count on to perform.

However, worldwide the company used to trade under different names including Webster Instruments, Webtec Products, Webster Messtechnik, and Webtec. The different brand names were selected to meet regulatory requirements in the countries served, not to create confusion. The new name and logo pays homage to the company’s past while giving it a fresh start for its next half-century of service “We’re still the same company, manufacturing the same innovative products and the same people our customers have come to know and trust,” said

Martin Cuthbert, Webtec’s Managing Director. “The only thing that changed November 5 is our name – not our commitment to supplying quality products to our customers.”

 

Posted by Webtec_Sam

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